WordPress & WooCommerce
Custom themes, plugins, Elementor and ACF solutions for business and eCommerce websites.
Senior WordPress • Next.js • Frontend Developer
High-performance WordPress and Next.js experiences for modern brands.
I’m Ruwani Wijesiri, a Dubai-based Senior WordPress & Frontend Developer with 9+ years of experience building WooCommerce stores, custom WordPress solutions and headless commerce frontends using Next.js, React and TypeScript.
9+
Years Experience
500+
WooCommerce SKUs
80%
Speed Improvement
Specialized In
WordPress + Next.js |
Elementor
Location
Dubai, UAE
WordPressWooCommerceNext.jsReactTypeScriptREST APIsPHPJavaScriptGitVercelTechnical SEO
Elementor
ACF
HTML
CSS
Responsive Design
About Me
Elegant web design and reliable WordPress development for premium brands.
I specialise in WordPress, WooCommerce and modern frontend development using Next.js, React and TypeScript. I build custom websites, headless commerce experiences, API integrations and responsive interfaces that are fast, maintainable and easy to manage.
My work spans brands and clients across the UAE, UK, New Zealand and Sri Lanka, with a strong focus on eCommerce, technical SEO, Core Web Vitals and scalable digital architecture.
01
Custom WordPress and WooCommerce development with clean, scalable architecture.
02
Next.js and React frontends connected to WordPress and WooCommerce through REST APIs.
03
Performance optimisation, technical SEO, Git workflows and Vercel deployment.
Services
What I Can Build For You
Professional website solutions for personal brands, eCommerce businesses and service-based companies.
Next.js & React Frontends
Fast, reusable and responsive interfaces built with Next.js, React, TypeScript and CSS Modules.
Headless Commerce
API-driven WooCommerce storefronts with product, cart, checkout, account and authentication features.
SEO & Performance
Technical SEO, Core Web Vitals, accessibility and page-speed optimisation for stronger visibility.
Selected Work
Websites built for brands across the UK and GCC.
A selection of eCommerce and business websites focused on refined visuals, responsive experiences and practical content management.
Technical Skills
Tools & Technologies
Frontend
- Next.js
- React
- TypeScript
- JavaScript (ES6+)
- HTML5 & CSS3
WordPress & Commerce
- WordPress
- WooCommerce
- PHP
- ACF & Elementor
- Custom Themes & Plugins
Headless & APIs
- Headless WooCommerce
- REST API Integration
- Authentication
- Cart & Checkout Flows
- Customer Accounts
Tools & Deployment
- Git & GitHub
- Vercel
- CSS Modules
- MySQL
- cPanel
SEO & AI
- Core Web Vitals
- Technical SEO
- Google Analytics
- ChatGPT & Copilot
- AI-Assisted Development
Experience
Professional Journey
Sept 2025 — Present
AWS Distributions
Senior WordPress & Frontend Developer • Dubai, UAE
Developing WordPress, WooCommerce and headless Next.js solutions using React, TypeScript, custom REST APIs, Git and Vercel for international eCommerce brands.
Nov 2024 — May 2025
Pina Vida SL
WordPress Developer • United Kingdom Contract
Developed custom WordPress solutions with structured content systems and responsive layouts.
Nov 2023 — Apr 2024
Bigfoot DXB
Senior WordPress Developer • Remote
Converted Figma layouts into polished WordPress themes and supported premium digital projects.
Oct 2022 — Oct 2023
SAS Creative Pvt Ltd
WordPress Developer • Sri Lanka
Built WooCommerce stores, improved user experience and launched custom eCommerce websites.
Education
Academic Background
Bachelor of Information Technology
University of Moratuwa, Sri Lanka
Higher National Diploma in IT
NVQ Level 6 • SLIATE, Sri Lanka
Let’s Work Together
Ready to build a modern WordPress or Next.js experience?
From WooCommerce and custom WordPress development to headless Next.js storefronts, I create responsive, scalable and performance-focused digital experiences.